Data Matter undertakes projects to improve the business performance of our clients through the use of statistical and quantitative methods.

We determine actions that have an immediate, direct impact on the bottom line. We integrate strategic and financial perspectives, fully backed up by data. We unlock information hidden in your customer data.

We are marketing professionals who have solved practical business problems using analytical methods. We are not rocket scientists looking to prove out research concepts.

Example projects

	Produce ROI modeling tools for a sales force
	Visualize large databases using graphical methods
	Develop statistical models for segmentation using customer data
	Develop predictive statistical models to identify likely churners
	Develop business cases combining strategic and financial analyses
	Analyze survey results in tables and graphs

 

Deliverables

	Statistical models
	Sales presentations, marketing plans, business plans
	Excel spreadsheets
	Computer programs
	Graphical and tabular presentation of data

 

Kaiser Fung, the sole proprietor of Data Matter, is an experienced strategy consultant, and has assumed business analysis and marketing roles at early-stage technology companies in Silicon Valley and Boston. A holder of degrees in business, statistics and engineering from Harvard, Cambridge and Princeton Universities, he takes a multi-faceted approach to business decision making, integrating data-analytic methods with strategic analyses. He is a member of Phi Beta Kappa, Sigma Xi and Tau Beta Pi.

 

For more information, please write to info@datamatter.com.